Activations · Sampling · Brand Ambassador · Sunbury, Farnborough, Wembley, Reading · April 2026
Costco Roadshow
A nationwide NEOH Chocolate sampling campaign across Costco stores, introducing shoppers to delicious chocolate with zero added sugar.
About the campaign
NEOH brought its innovative chocolate range to Costco locations nationwide, giving shoppers the opportunity to discover a great-tasting chocolate alternative without added sugar. The campaign focused on driving awareness, product trial and introducing NEOH to new customers.
The activation
Our brand ambassadors delivered engaging in-store sampling sessions, offering shoppers the chance to taste NEOH chocolate bars and learn more about the product. The team highlighted NEOH’s full chocolate taste with zero added sugar, answered customer questions and encouraged shoppers to discover the range for themselves.
The talent
- 6 brand ambassadors
- 4 cities
- Sampling
- Brand Ambassador
Campaign results
- 1000+
- Customer Interactions
- 400+
- Purchases